Advertise
Advertise on the Digital Foundry Screencast Network
With the best digital signage software, research and our knowledge, we can create and execute your campaign delivering all objectives.
Advertising on the Digital Foundry Screencast Network gives you the opportunity to bring your brand alive to a difficult to reach, low to medium income 18-45 predominantly male audience, with 90 screens in Moor's World of Sport branches countrywide. With an over 18 age restriction at all branches, it is the place to reach adult male consumers in Zimbabwe.
Format
Adverts are 15 second videos, with no audio content, which are pushed from a central location to many high traffic urban and rural betting shops in a matter of minutes.
Coverage
Digital Foundry Screencast Network consists of 90 screens running from 9am to 9pm in Moor's World of Sport branches nationwide. Coverage is growing as well!
Unique
The Screencast Network is a unique advertising format, giving you a special platform for your campaign. MWOS show match results, notices, lotto results and fixtures on the screens.
Adaptable
Your ad slot is reserved for you during the length of your contract. Change your advert to adapt to market conditions or promotions, subject to contract conditions.
Why advertise on the Digital Foundry Screencast Network?
Audience reach
Bring your brand alive to a difficult to reach, low to medium income 18-45 predominantly male audience. Reach this demographic with limited competition. There are a maximum of 4 ad slots available per month.
High Frequency
Your advert will run every 20 minutes, from 9:00am to 9:00pm, on 90 screens in MWOS branches, throughout Zimbabwe. That is the equivalent of 126,000 impressions per month.
Dwell time
Punters spend on average 30 minutes in branch with most referring to the screens for results, fixtures and notices. Weekends are particularly busy with many live football matches broadcast in branch.
Reach
With 40 screens in and around Harare, 12 in Bulawayo area and screens in far flung locations like Gwanda, Muwera, Kariba, Victoria Falls and Hwange, to mention a few, the Digital Foundry Screencast Network has truly nationwide reach.
